I would like to use levenshtein distance to calculate the behaviour of a customer and in which status the customer was in each year concatenated with the previous status.
In Tableau, I have calculated the following column to display in each year the customer can be: (Not a customer (Not), new Customer (New), Same revenue (Same), Less Revenue (Down), More Revenue (UP) and be Lapsed (Lapsed).
Now I would like to display a customer for instance in year 2019 and see his history, like this: NOT-NEW-UP-UP-SAME-SAME-DOWN and extract a customer table of 2019 year customers to calculate levenshtein.
Costomer - Year - Customer State
Apple 2012 NOT
Apple 2013 NOT
Apple 2014 NEW
Apple 2015 UP
Apple 2016 DOWN
Apple 2017 LAPSED
Apple 2018 RETURN
Costomer - Year - Customer State - Cust. concatenated
Apple 2012 NOT NOT
Apple 2013 NOT NOT-NOT
Apple 2014 NEW NOT-NOT-NEW
Apple 2015 UP ..
Apple 2016 DOWN ..
Apple 2017 LAPSED ..
Apple 2018 RETURN NOT-NOT-NEW-UP-DOWN-LAPSED-RETURN
Many Thanks for your help!